Getting your coupon pools ready for Black Friday

It's that time of year again! 

Here's a guide to getting the most out of your Ometria coupon pools this peak season.

⏱️ Generate your coupon pools early

We recommend that you start preparing your auto-generated coupon pools at least a week in advance of sending.

This is to make sure that all your coupons are generated and ready to go in time. 

See also: Magento and Shopify coupon code creation process and timings

⬆️ Increase coupon pool sizes

If you're planning to send multiple campaigns close together then we recommend increasing the size of your coupon pools to avoid running out.

🔔Send coupon reminders

If you're planning to reach out to the same contacts across different campaigns we recommend sending coupon reminders rather than assigning new coupons every time. 

This keeps your campaigns efficient and reduces the risk of running out of coupons.