The email interaction cohort report is an effective way to observe the email interaction trends for different kinds of customers, e.g. one-time buyers, frequent buyers, high spenders etc.
This example looks at customers who have only placed one order.
Set up your report as follows: | |
Showing data for |
Use the customer filter to segment on:
|
Metric |
Emails opened |
Campaign type |
All campaigns |
Date format |
Select any |
Month subscribed |
Last 12 months
|
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