Why

  • Previously, dynamic segments all refreshed at the same rate, meaning that we could not tailor the rate to match specific use cases.

  • This change allows us to separate out the refresh rate of segments used in automation flows from the segments used for other customer needs.

What’s new

  • Dynamic segments refresh once every 24 hours by default, with one exception:

    • If they are referenced in an automation flow, we update them once every 6 hours.