When your mobile app users log in, you need to send Ometria a profileIdentified
event.
See also: Creating an event tracking plan for your mobile app
This event makes sure that Ometria can associate the mobile device to a customer profile, allowing us to tie visit sessions to profiles and target devices with push notifications.
The profileIdentified
event takes either a customer ID or an email, but you can call it in succession with both.
Once you have these identifiers, send them to Ometria as soon as possible.
It's very important that these identifiers are an exact match for the data you've sent to Ometria via other methods (e.g. identifying the customer on your website, CSV upload, API, etc.).
You can clear the saved customer ID and email from the device by calling the profileDeidentified
event.
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