October 2019

More broadcast campaign builder improvements!

Why?

Following the new Broadcast Campaigns UI launched last month, we’ve continued to gather feedback from our users, and have been hard at work making improvements based on your suggestions.

Note: Our old Broadcast Campaigns builder was switched off on 31st October 2019.

What’s new?

Improved user experience in scheduling 

If your campaign or any of its variants contain errors which prevent scheduling, the SCHEDULE button displays as inactive, with the option to select ‘Save & Exit’ from the drop-down:

Text previews

The ‘Text Preview’ option from our old broadcast campaign builder is back! 

Go to the 'Review' tab on any broadcast campaign and select TEXT VERSION. 

This is great for customers who want to check their links before sending:

Pausing broadcast campaigns

When a broadcast campaign is paused, you cannot edit the variants waterfall (in the ‘Recipients’ tab). 

You’ll be notified by the banner at the top of the screen:

In the ‘Delivery’ tab of a paused campaign, you can edit the tracking parameters and email settings, but not the delivery method:

You can still edit everything in the 'Content' screen while you campaign is paused. 

Paused broadcast campaigns are in the Scheduled screen in Broadcast Campaigns.

API Pagination Improvements

Why?

When querying our API for large datasets, there was a chance that some records were being missed out between calls. 

This made it difficult for you to retrieve all your data using our API to, for example, update your internal CRM.

What’s new?

We have made two changes to the behaviour of our API to reduce the risk of records being missed out:

• All API endpoints will return results sorted by their ID in ascending order by default unless the 'orderby=timestamp_update' query parameter is specified.
• The sorting direction of the `timestamp_update` query parameter has changed from descending to ascending order.

Note: Using the timestamp_update query parameter for large data sets may result in record duplication.

Magento 2 Extension Improvements

Why?

We have made some amendments to the Magento 2 extension:

• Multi-currency emails are now possible if the information is in the product listings. 
• Listing information will have priority and used in emails when filter by store. 
• Improvement on the out of stock information processing. 

What’s new?

We’ve fixed the multi currency bug and added stock quantity and status to the API Product endpoint.

To make use of these improvements, you can install the latest versions of these extensions here:

• Magento 2

Zapier integration

Why?

Zapier allows you to connect one app (e.g. Facebook) to a second app (e.g. Ometria) and automate actions based on a trigger in the first app. The connection is called a ‘zap’. 

You can use Zapier to connect to Facebook Lead Ads to instantly create a new Ometria contact every time a new Facebook lead enters their information.

What’s new?

Our Zapier integration allows our clients to automate the task of manually uploading new and existing contacts into Ometria.

See Setting up Zapier in Ometria to get started!