June 2019

New merge tag to pull profile's last store in email

Why?

Previously when you added a footer in an email template, you couldn’t dynamically change the store address to the store that the contact last purchased from

This prevented you from personalising email footers based on your client’s purchase information.

What’s new?

We’ve added a new merge tag: {{ profile.last_store }} that pulls in the store ID of the store that the contact last purchased from. 

[You already have the store ID in the app in Settings > Store ID]

This would allow you to add a logic in your email footers to display the address of the store that the contact last purchased from.
E.g. if profile.last_store= 31, display this address, elif profile.last_store=27, display another address, etc.

See template logic for more info.

New merge tag to pull product SKU

Why?

Previously, a third-party tool like Olapic could not populate your emails with product images.
(E.g. if a user abandons a basket, you couldn't send them an abandoned basket email populated by Olapic with images of the products they’ve abandoned.)

If you wanted to pull your product images from Olapic, this would have prevented you from sending great, visual emails. 

What’s new?

We’ve added a few new merge tags to pull in the SKU of the product in the emails. 

This will allow you to: 

• Place the URL for Olapic’s image source in a section in any of your HTML template
• Include the product SKU merge tag in this URL
• The Olapic URL will then pull that product image from a CGC folder in Olapic.

The following merge tags are added

• {{ basket.products[x].sku }} 
• {{ order.products[x].sku }} 
• {{ visit.products[x].sku }}
• {{ recommended_products[x].sku }}

See description of each here: Merge tags in Ometria.

Changes in login

Why?

At Ometria we all care deeply about security - which is why we are changing the way that you log in to the platform from Wednesday, 19th June 2019.

What’s new?

The "remember me" checkbox will be disabled on login, and you will be required to enter your username and password each time you log in (previously you were remembered for 7 days). 

Your login session will remain 12 hours, meaning that for most people, you will only have to log in once per day.

Additionally we are adding Google reCaptcha technology to the login box to add a new layer of protection. This will mostly be invisible, although there is a small chance you will be asked to perform a human validation task upon login.