December 2020

Segment on future events

Why?

The date options in the customer filter previously only looked for events that had happened in the past, e.g. orders placed or subscription status changes, meaning you couldn’t filter on upcoming custom events such as birthdays, weddings, delivery dates etc.

What’s new?

The following date filters now include ‘in the future’ as a dropdown option:

• Before (relative) 
• After (relative) 
• On (relative) 
• Between (relative)

In addition, the following options:

• Anniversary is today
• Anniversary was 

Have been replaced by Anniversary (relative), which includes both ‘ago’ and ‘in the future’ options.

See Segmenting contacts based on dates in the future for further information and use cases.