The frequency cap is checked at the point of send for each contact, within the context of your account’s timezone, if set. If you have not set a timezone for your account, the default is London UK.
In Ometria, a day is from 00:00 to 11:59, so the Per day frequency cap resets at midnight for all users.
A week is from 00:00 Monday to 11:59 Sunday, so the Per week frequency cap resets at midnight on Sunday.
If you set a cap for All channels and then set conflicting caps for individual channels, then the lowest number will take priority.
E.g. if you set:
- All channels = 4 per day
- Email = 2 per day
- Push = 1 per day
Then the All channels cap will be disregarded, and once the caps for Email and Push have been reached there will be no further communications to that contact.