The following data can be exported from Ometria into an AWS S3 bucket.
This information relates to all of your email sends; automation, broadcast and transational. The exported data includes all email events, e.g. clicks, opens etc.
null - this means Ometria has no data for that field.Bounces
The mail server has permanently rejected a message.
See also: Bounce management in Ometria
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent:
|
|
|
to_address |
String |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email:
|
|
|
reason |
String |
The standard text of the response returned by the remote server due to a failed delivery attempt, i.e. a bounce.:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email. This will always be null for bounce events:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address. This will always be null for bounce events:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address. This will always be null for bounce events:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address. This will always be null for bounce events:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address. This will always be null for bounce events:
|
|
|
target_url |
String |
The URL of the link which generated the event. This will always be null for bounce events:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
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|
|
campaign_type |
String |
The type of campaign; automation, broadcast or transactional.
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
Click
The recipient has clicked a tracked link in an email.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent:
|
|
|
to_address |
String. Max. 1024 characters. |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email. This will always be `null` for click events:
|
|
|
reason |
String. Max. 1024 characters. |
This is always `null` for click events:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address:
|
|
|
target_url |
String |
The URL of the link which generated the click event:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
Delay
The remote mail transfer agent (MTA) has temporarily rejected a message/email.
When this happens Ometria automatically attempts redelivery.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent:
|
|
|
to_address |
String |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email:
|
|
|
reason |
String |
The standard text of the response returned by the remote server due to a failed delivery attempt, i.e. a bounce.:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email. This will always be null for delay events:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address. This will always be null for delay events:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address. This will always be null for delay events:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address. This will always be null for delay events:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address. This will always be null for delay events:
|
|
|
target_url |
String |
The URL of the link which generated the event: This will always be null for delay events.
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
Delivery
The mail server acknowledged receipt of an email.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent:
|
|
|
to_address |
String |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email. This will always be `null` for delivery events:
|
|
|
reason |
String |
This is always `null` for delivery events:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address:
|
|
|
target_url |
String |
The URL of the link which generated the click event:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
Injection
The email has been received by the mail server.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent: |
|
|
to_address |
String. Max. 1024 characters. |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email. This will always be `null` for injection events:
|
|
|
reason |
String. Max. 1024 characters. |
This is always `null` for injection events:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email:
|
|
|
geo_country |
String |
The recipient's country location. Sparkpost doesn't provide an IP address for injection events, so this field will always be null:
|
|
|
geo_region |
String |
The recipient's region location. Sparkpost doesn't provide an IP address for injection events, so this field will always be null:
|
|
|
geo_city |
String |
The recipient's city location. Sparkpost doesn't provide an IP address for injection events, so this field will always be null:
|
|
|
geo_timezone |
String |
The recipient's time zone. Sparkpost doesn't provide an IP address for injection events, so this field will always be null:
|
|
|
target_url |
String |
The URL of the link which generated the event. This will always be null for injection events:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
Opens
The recipient opened a message in an email client.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent:
|
|
|
to_address |
String |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email. This will always be `null` for open events:
|
|
|
reason |
String |
This is always `null` for open events:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address:
|
|
|
target_url |
String |
The URL of the link which generated the event. This will always be null for open events:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
list_unsubscribe
The contact clicked the 'unsubscribe' button in an email.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent: |
|
|
to_address |
String |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email. This will always be `null` for list_unsubscribe events:
|
|
|
reason |
String |
This is always `null` for open events:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address. This will always be null for unsubscribe events:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address. This will always be null for unsubscribe events:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address. This will always be null for unsubscribe events:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address. This will always be null for unsubscribe events:
|
|
|
target_url |
String |
The URL of the link which generated the event. This will always be null for unsubscribe events:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
out_of_band
The remote mail transfer agent (MTA) initially reported acceptance of a message, but it has since reported that the message was not delivered.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent:
|
|
|
to_address |
String. Max. 1024 characters. |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email:
|
|
|
reason |
String |
The standard text of the response returned by the remote server due to a failed delivery attempt, i.e. a bounce:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email. This will always be null for out_of_band events:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address. This will always be null for out_of_band events:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address. This will always be null for out_of_band events:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address. This will always be null for out_of_band events:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address. This will always be null for out_of_bound events:
|
|
|
target_url |
String |
The URL of the link which generated the event. This will always be null for out_of_band events:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
spam_complaint
The message was classified as spam/junk by the recipient.
|
Field |
Type |
Description |
|
|
event_id |
Integer |
The unique event identifier:
|
|
|
uuid |
String |
The universally unique identifier for the message sent.
|
|
|
to_address |
String |
The recipient's email address (lowercase) used on this message's SMTP envelope:
|
|
|
event_type |
String |
The type of email event recorded, e.g. bounce, click, delay etc.:
|
|
|
bounce_class |
Integer |
The bounce classification code for this email. This will always be null for spam_complaint events:
|
|
|
reason |
String |
The standard text of the response returned by the remote server due to a failed delivery attempt, i.e. a bounce. This will always be null for spam_complaint events:
|
|
|
dt_occurred |
String |
The date and time the event occurred:
|
|
|
device_type |
String |
The type of device used to engage (click, open) with the email. This will always be null for spam_complaint events:
|
|
|
geo_country |
String |
The recipient's country location based on their IP address. This will always be null for spam_complaint events:
|
|
|
geo_region |
String |
The recipient's region location based on their IP address. This will always be null for spam_complaint events:
|
|
|
geo_city |
String |
The recipient's city location based on their IP address. This will always be null for spam_complaint events:
|
|
|
geo_timezone |
String |
The time zone in the recipient's location, based on their IP address. This will always be null for spam_complaint events:
|
|
|
target_url |
String |
The URL of the link which generated the event. This will always be null for spam_complaint events:
|
|
|
campaign_title |
String |
The title of the campaign this email is part of:
|
|
|
campaign_type |
String |
The type of campaign, either broadcast or automation:
|
|
|
variant_name |
String |
The name of the broadcast campaign variant (if applicable):
|
|
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