Send email action in automation campaigns

• Edit this send - click to edit the template.
• Preview - to see a preview of the email or send a test to an email address.
  Note: Contacts must be opted-in to receive marketing from you in order to receive previews. If you try to send a preview to a contact who is not opted in, you'll see this error message: Email could not be sent. Error: Failed marketing_optin check with campaign [X] and optin: False.

Enter a subject line for your email. 

Select Use subject line builder to personalised the subject line.

Enter a preheader.

This is visible after the subject line in an email inbox, allowing you to engage your contact before they open your email.

You can split test your email preheaders to optimise them. 

Select a product recommendation to populate the product recommendation blocks in your email template. For automation campaigns, this is the only place you can add product recommendations.  

For broadcast campaigns they can be added in the templated editor. You must have a ‘recommended products’ block in your automation template to use this feature.  

Select a coupon code pool from the dropdown list to dynamically add coupon codes. 

Enter a static coupon code here.

This field is important for static coupon codes to ensure that they are attributed to the campaign, but be aware that entering the code here does not put the code into the email template.