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  1. Ometria Help Centre
  2. Segmentation and customer insights
  3. Customer insights

Customer insights

Analyse the behaviour of your contacts and customers to generate insight and influence retention marketing strategies

  • Do third party providers affect order attribution?
  • How does Ometria identify contacts on my website?
  • How is order attribution affected if a payment page redirects?
  • How does Ometria identify visitors from a guest checkout?
  • How long does Ometria store browsing data?
  • Why isn’t my custom event triggering?
  • Why are my Ometria revenue figures different from Google Analytics?
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