Segment evolution

The segment evolution report in the segment explorer shows you how your saved segments have changed over time, i.e. how the number of contacts has grown or decreased.

If you've just created a new segment, you'll need to wait at least 24 hours before seeing data in this screen. 

Dynamic segments only show data for days they have refreshed. 

To access the segment evolution report for any of your saved segments:

Select Customer > Segment explorer > select a saved segment from the dropdown > Segment evolution:

Or, go to Customer > Saved segments > choose a segment from the list and select the View dropdown > Evolution:

Choose to view the evolution of your segments by:

• Day
• Week
• Month

Next, you can set your date ranges for reporting at the top of this screen.

Select any of the pre-configured date ranges from the date picker, or choose Custom Range to bring up the calendar tool and set your own range:

See also:

• Segment breakdown by number of contacts
• Segment evolution data