Automation campaigns: conditions and actions

The automation campaign builder allows you to create specific flows for your automated marketing activities.

From this screen you can define the conditions under which a contact will enter a campaign, as well as any actions to be triggered (i.e. sending emails, adding the contact to a segment, etc.) and the conditions under which they will exit the flow.

The following conditions can be added to your campaign flow:

• Entry trigger
• Exit condition 
• Re-entry condition
• Wait nodes
• Segment condition
• Split test
• Follow up conditions

You can also set up the following actions to your campaign flow:

• Send email
• Send SMS
• Add contact to a static list
• Remove contact from static list
• Tag contact