Refresh your dynamic segments

See also: Create a dynamic segment

Ometria automatically refreshes dynamic segments at different time intervals depending on whether or not they are actively in use.

Refresh time depends on how a segment is being used and how much it has changed in size.

Refresh frequency

Dynamic segments referenced in automation campaign flows update every four hours.

Ometria refreshes dynamic segments daily if:

• The segment has been refreshed fewer than 10 times
• The segment has changed in size by more than 1% in its last 10 refreshes

Ometria refreshes dynamic segments twice a week if:

• The segment is used in a broadcast campaign
• The segment is being used in a third party sync or another segment

Ometria refreshes dynamic segments once a week if:

• The segment hasn't changed at all in its last 10 refreshes
• The segment has changed in size by less than 1% in its last 10 refreshes and isn't used in any campaigns

Manually refresh a segment

To update a dynamic segment outside of the scheduled refresh frequency, click Refresh in the Saved segments screen at any time.

Go to Saved segments and select Refresh from the View drop-down:

Once the segment has finished updating the Updating tag clears, and the Last calculated date (in the Type column) updates: