If you're interested in sending push notifications please get in touch with your Customer Success Representative to discuss commercials and enablement.
When you select Send a Push Notification on an Action tile in your automation flow, you can create a message, include merge tags and define an action for when contacts select the notification.
Note: There is some setup required to integrate your mobile app with Ometria before you can start sending push notifications.
You can use the Send a Push Notification action with any of the other functionality available in the automation campaign builder, including split tests, triggers, adding contacts to static lists, etc.
Note: We have integrated mobile app events into our existing entry triggers for contacts who have your mobile app installed.
See: Setting up an automation campaign with Push notifications
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