Push notification templates – Ometria Help Centre

Create and manage templates for your push notifications in the Templates screen.

Unlike email templates, there are no master templates for push notifications.

You can add images to your push notifications either straight from your desktop or via the asset manager.

See also:

Saved templates

You can find all of your saved templates for push notifications in the Templates screen.

Go to: Campaigns > Templates > Push notifications:

Choose an action for any of your existing templates:

Option	Description
	Preview Click to see a preview of this template.
	Edit Click to open the visual editor and make changes to this template.
	Select this button to: Duplicate the template (make a copy) Archive your template Archived templates can be unarchived at any time.

Create a new push notification template

Select Create new template to get started.

The template builder displays and you can start working on your new template.

See also:

Emojis

You can add emojis to your push notification templates directly from the template builder.

Emojis are unicode characters, which means that if you include an emoji in your push message the character limit is 70.

See: Push notifications message length

Merge tags

You can use any of Ometria's automation merge tags in your push notification templates.

💡 If you're including a coupon pool then include the merge tag: {{ message.coupon.code }}

Product recommendations are not supported for push notifications yet.

Note: Ometria uses Jinja conditions for personalisation fallbacks - i.e. if you use {{ profile.name }} and no profile name is found. See: Jinja fallback conditions.

Quickly insert a merge tag by clicking on the { } button in the Title or Message field:

Estimated characters remaining

As you type, Ometria calculates the message length.

You can include a maximum 120 characters in your push notification.

We recommend keeping your message short and succinct, so that recipients can easily read the notification on their mobile device screen.

See: Push notifications message length

Note: The number on screen is an estimate and the actual size can differ based on the data in your merge tags and URL length.

Action when clicked

Next, choose an Action when clicked:

Open the app - Opens the app home screen
Open the deeplink in app - Opens a specific screen in the mobile app - see: Linking to app screens (deep linking)

Include image

You must be on SDK version 2.4.1 or above on React Native, 1.11.0 or above on Android and 1.5.0 or above on iOS to send images, and your users must have updated their apps to those versions. Users on prior versions will receive the text but not the image, so don’t make the text dependant on the image. Once you have updated your SDK, contact your Customer Success Representative for information about user app version adoption.

To add an image to your push notification, toggle on Include image and then either upload a picture from your desktop, paste in a custom URL or select from the asset manager.

You have the option to set a different image for Android vs. iOS.

There is a 600KB limit on images.

Save and publish your template

Select Save to save your changes.

Select Save & Publish to save your changes and use this template in your automation campaigns.