If you're interested in sending push notifications please get in touch with your Customer Success Representative to discuss commercials and enablement.
Before you can start segmenting your contacts based on mobile app usage, make sure that you or your development team have completed the following:
- The steps for integrating your mobile app with Ometria.
- Updated the `channel` field in the order endpoint of Ometria’s API contains a value unique to mobile app orders (e.g. ‘mobile app’). This is to distinguish orders from your mobile app from orders from other channels - e.g. your website in browser. If you don’t do this, you won’t be able to segment your mobile app users’ order behaviour.
Find out which of your contacts with your mobile app installed are also opted-in to receive push notifications from you:
- Mobile app installed - which is > enabled
AND
- Accepts push notifications - which is > opted-in
Note: As well as ‘opted-in’ and ‘opted-out’, there is an ‘unknown’ value for this filter. Ometria attempts to send push notifications to contacts with an ‘unknown’ opt-in status, and may or may not be successful. To include all customers who potentially received push notifications in your reporting, you should add an OR condition for ‘unknown’ opt-ins.
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