🎨 AI image editor
Let Ometria's Creative Agent do the heavy lifting with quick edits to your images in the asset manager and templates:
See: AI image editor
📢 Transactional broadcast campaigns
You can now choose to define your broadcasts as transactional campaigns, which means you can send broadcast emails to contacts regardless of opt-in status.
This feature is available by request, and must never be used to send marketing messages.
See: Transactional automation and broadcast emails
📲Push template builder
We've updated the workflow for creating Push notifications - you can now create and manage templates for your push sends from the Templates screen.
Find all of your push templates in one place and adapt them across your different campaigns.
See: Push notification templates
You can also impersonate a customer from the push templates screen, include images in your message and preview on Android vs. iOS.
🔔 Integrate with Skio
Skio is a subscription management platform.
When you integrate Ometria with Skio you can receive webhooks from Skio as custom events in Ometria.
Custom events can be used as triggers for automation campaigns.
See: Setting up a Skio integration
📬 Integrate with ZAP~POST
ZAP~POST is an automated direct mail provider.
You can now send Ometria segments to ZAP~POST and target them in your direct mail campaigns.
See: Setting up a Zap~Post integration
⚙️ Small improvements
- We've updated the look and feel of the segment evolution dashboard.
🐛 Bug fixes
- We fixed a bug in the contact records data export that was parsing the
propertiesfield as a string instead of a JSON object.
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