The Campaign KPIs graph in the Automation campaign performance: Overview tab presents all of the important key performance indicators (KPIs) for the campaign.
Select a KPI to see how it changed over your chosen date range.
See: Automation campaigns performance metrics
Note: Emails opened, Emails clicked and open rate KPIs are unique per device type, e.g. if a contact opens an email on their desktop PC and then again on their smartphone, this counts as two opens.
You can also mouse-over different points in the graph to see the KPI value at the time.
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