🏬 Enhanced store data
We've given your store settings a makeover, with a fresh new layout and additional data fields which you can use to filter and segment:
Quickly differentiate between your online and physical stores, and get granular with these new fields:
- Store size
- Store category
- Marketing region
See: Store settings
🛍️ Exclude offline stock from Shopify
By default, Shopify sends inventory data for both online and offline (physical) sources.
This means that if you have sold out of products online, but still have stock in your physical stores, Ometria will include that product in product recommendations and campaigns - which could be disappointing for online customers.
You can now request to exclude inventory from your physical stores from Ometria.
See: Exclude offline stock from Shopify
📤 Export data to Microsoft Azure
Microsoft Azure is now available as an export destination alongside Amazon S3 buckets and Databricks.
See: Create a Microsoft Azure connection for custom exports
🖼️ Page curation for website merchandising
Website merchandising users now have access to page curation - a much more visual and user-friendly method of manual merchandising.
Use page curation to create pages specifically for product categories, which you can A/B test to see how effective your merchandising is.
Easily drag and drop products on category pages to pin them in place and preview how the changes will look on the live page.
See: Page curation
⚙️ Small improvements
- Our Facebook social sync now syncs phone number and date of birth fields.
- We've removed the character limit for truncation on your email template names in the campaign builders - so you can see the full title for each of your templates.
- The phone number field in your overlays now displays a flag based on the site visitor's country. Ometria chooses the flag based on the visitor's timezone, and the visitor can manually change it when entering their phone number.
- The orders and products reports tables are now full width on all screen sizes, making them easier to read.
- We've updated the display and timing settings on overlays giving you more flexibility in how often your overlays display to visitors, and improving the copy to make the targeting rules easier to understand.
Comments
0 comments
Article is closed for comments.